3. List the Property
- Should you use a salesperson*?
- Well, let's see . . . Are you available to show the property? Do you have the time to do marketing? Do you have the expertise to negotiate? Do you know what paperwork is legally required to complete a transaction? If you answered "yes" to these four questions, then, no, you don't need a salesperson.
- A point I hear frequently is that a buyer will get a better deal from a seller who isn't using a salesperson because the savings of the real estate commission passes onto the buyer. That is not correct. The value of the house is the value of the house, it has nothing to do with whether or not the seller uses a salesperson. The buyer gains no financial advantage.
- I will offer other licensees a good portion of the commission you pay as an incentive for them to show their clients your property.